Hector Garcia Founder of mbn Design joins host Richard Franzi to discuss his graphic design firm. Their tagline "you may not know us, but you've seen us" speaks volumes about his business. Some of mbn's clients are: El Pollo Loco, Avery, El Torito and Purely Indulgent.
Entries Tagged as 'Brand Repositioning'
April 16th, 2012 · Comments
Tags: CEO Peer Groups · Culture · Entrepreneurs · Marketing · Brand Repositioning · Knowledge Workers · Closely Held Business · Restaurant Industry · Customer Service · Brand Positioning · Organic Foods · Retail · Food Service · Creative Services
February 21st, 2012 · Comments
Rob Norden, CEO of Recom Group an INC 500 company joins host Ric Franzi to discuss the challenges associated with leading a fast-growth firm. Rob talks about a variety of experiences in building his INC 500 company including how he had to completely re-design his firm just to survive.
Pernille Olsen, General Manager Olsen Paving Stone Inc. shares her lessons learned running a second generation family business during a very challenging time for the building and construction industry. Hear how she is developing a new line of paving stones to create new demand and differentiate her family business.
February 13th, 2012 · Comments
Judd Stanton, General Manager with Bestway Disposal is host Ric Franzi's guest. Judd and Ric discuss how Bestway Disposal, a family-owned business, has evolved over the years. Today, in addition to solid waste handling, Bestway is adding a complete recycling capability to their firm.
Tags: Business Flexibility · Entrepreneurs · Brand Repositioning · Family Owned Business · Differentiated Business Models · Business Models · Brand Positioning · Green Industry · Retail · Niche Markets
February 5th, 2012 · Comments
Mark Treadwell, Owner and President of CRIS joins host Ric Franzi and talks about his INC 500 firm and the challenges of continued growth. Mark also discusses how he has had to redefine his firm to keep it relevant in the market which is a challenge currently facing his firm.
Alan Kaplan, President of Kaplan & Associates is Ric's second guest. Alan shares insights and advice borne from his experience building his practice in greater Philadelphia area.
October 2nd, 2011 · Comments
Fred Koury, President of Smart Business Network is host Ric Franzi's featured guest. Fred discusses his media firm's history and evolution into a multi-media company with 20+ years of history. Smart Business Network has grown over the years into two strong divisions that meet different needs.
Smart Business Magazine and Events focuses in on C-Level executives to put out informational journals in local markets across the county.
Smart Business Content Marketing Division develops custom content plans to help companies drive the marketing goals of their partners.
Smart Business has full digital and social media capabilities across both divisions.
Tags: Business · Education · Talk Radio · Re-inventing Business · Entrepreneurs · Marketing · Market Trends · Brand Repositioning · Business Models · Strategic Business Plans · Brand Positioning · Community Events · Social Media · Leadership · Creative Services · Local Online Marketing
September 25th, 2011 · Comments
Doug Carlberg, President and CEO of M1 Global Technologies is host Ric Franzi's featured guest. Doug talks about the rebirth of manufacturing in North America and the need to continually re-invent yourself and your company.
June 27th, 2011 · Comments
Vivian Valenty, President of VB Cometics is host Ric Franzi's first guest. Vivian discusses her comestic business and how she has evolved the business model over time.
Rose Marston, President of A.D.Marble talks about her environmental consulting firm. Rose was promoted to President and has expanded the firm's offerings in response to the recession.
Tags: Business Flexibility · Entrepreneurs · Brand Repositioning · Healthcare · Knowledge Workers · Closely Held Business · Business Models · Customer Research · Customer Service · Brand Positioning · Real Estate · Retail · Women Owned Business · Consulting Services · Engineered Solutions
June 20th, 2011 · Comments
John Starling, Founding Partner of Smith Growth Partners is host Ric Franzi's first guest. John Starling, is the author or "The Order of Black Belt: Mastering The Practice of Growing a Company" and discusses the first section of the book.
David Nester, Owner of Urban Lights highlights his experience buying back his firm and repositioning it in the market as a new venture.
Tags: Education · Business Flexibility · Re-inventing Business · Book Author · Entrepreneurs · Brand Repositioning · Closely Held Business · Business Models · Construction · Brand Positioning · Retail
June 3rd, 2011 · Comments
Glenn Bostock, President of SnapCabs is host Ric Franzi's featured guest. Glenn and Ric talk about the innovations he and his company have brought to elevator interiors and much more.
Tags: CEO Peer Groups · Mastermind · Manufacturing · Business Flexibility · Re-inventing Business · Brand Repositioning · Family Owned Business · Construction · Brand Positioning · Real Estate · Executive Coaching · Patents · Creative Services · Engineered Solutions
May 13th, 2011 · Comments
Paul Johnson, President and CEO of Kelley Blue Book is host Ric Franzi's featured guest. Ric and Paul discuss how Paul has grown Kelley Blue Book while maintaining the firm's rich history and reputation as the "trusted source" within the automotive industry. Listen to this show to learn how technology has enabled Paul to create new markets for Kelley Blue Book.
Tags: Business Flexibility · Re-inventing Business · Technology · Marketing · Brand Repositioning · Hiring Employees · Business Models · Communication · Strategic Business Plans · Brand Positioning · Website Traffic · Internet Marketing · Information Technology · Automotive Industry